What We Did
With such iconic branding, we wanted to utilise it as much as possible. Creating a design that is incredibly colourful without being too much is quite difficult but we hit that perfect medium, using pops of purple and yellow to highlight key content.
We also incorporated a live map showing you where the buses are, updating in real time so you can see how long you need to wait before the next bus arrives. We added the ability to book tickets and the site is packed with useful information about the Glasgow tour and other tours they have available on the Isle of Bute and the Isle of Mull.
