The Optical Factory have been a client of ours since early 2015. They were looking for a website that would advertise the services they provide across their multiple stores as well as allowing customers to be able to book appointments. Over the last 4 years, their business has grown at an incredible rate to the point where the website just wasn’t conveying everything they have to offer. So it was time for a refresh.
The brief was simple – modernise the site and future proof it so that when their business grows and more branches and services come into play, the website can be easily updated and not impact on site performance or it’s ease of use.
We started off by making the website full-width, ditching the boxed layout of their old website allowing for more breathing space across the site and making things look a lot cleaner. We also made great use of the gorgeous shades of blue from their logo to make stunning gradients to give the site a real elegant and classy feel.
The site is fully responsive, fully accessible and easily updatable by our client. We’re really happy with how the new website for The Optical Factory looks. You can check out here and make sure to visit The Optical Factory for all your vision and hearing needs.